{"id":10368,"date":"2022-08-26T16:03:09","date_gmt":"2022-08-26T19:03:09","guid":{"rendered":"https:\/\/mpl.com.br\/?page_id=10368"},"modified":"2026-05-19T09:03:18","modified_gmt":"2026-05-19T12:03:18","slug":"uncommon-services","status":"publish","type":"page","link":"https:\/\/mpl.com.br\/en\/conhecimento\/white-papers\/uncommon-services\/","title":{"rendered":"Uncommon Services"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"10368\" class=\"elementor elementor-10368\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-14e6c05f elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"14e6c05f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-235113e\" data-id=\"235113e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-25a38185 elementor-widget elementor-widget-image\" data-id=\"25a38185\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/mpl.com.br\/wp-content\/uploads\/2022\/08\/Uncommon-Services-scaled.jpg\" class=\"attachment-full size-full wp-image-10370\" alt=\"\" srcset=\"https:\/\/mpl.com.br\/wp-content\/uploads\/2022\/08\/Uncommon-Services-scaled.jpg 2560w, https:\/\/mpl.com.br\/wp-content\/uploads\/2022\/08\/Uncommon-Services-300x200.jpg 300w, https:\/\/mpl.com.br\/wp-content\/uploads\/2022\/08\/Uncommon-Services-1024x683.jpg 1024w, https:\/\/mpl.com.br\/wp-content\/uploads\/2022\/08\/Uncommon-Services-768x512.jpg 768w, https:\/\/mpl.com.br\/wp-content\/uploads\/2022\/08\/Uncommon-Services-1536x1024.jpg 1536w, https:\/\/mpl.com.br\/wp-content\/uploads\/2022\/08\/Uncommon-Services-2048x1365.jpg 2048w, https:\/\/mpl.com.br\/wp-content\/uploads\/2022\/08\/Uncommon-Services-18x12.jpg 18w, https:\/\/mpl.com.br\/wp-content\/uploads\/2022\/08\/Uncommon-Services-700x467.jpg 700w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3dc14648\" data-id=\"3dc14648\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-35abb22f elementor-widget elementor-widget-text-editor\" data-id=\"35abb22f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Your company is at a huge disadvantage if it is not meeting customer demand for excellent service and ensuring profit margins at the same time.<\/p><p>This disadvantage causes the loss of opportunities to build a sustainable, profitable and excellent business.<\/p><p>With this \u201cprovocation\u201d as a central theme, two professors from Harvard Business School, Francis Frei and Anne Moris, developed the \u201cUncommon Service\u201d methodology, consolidated in the book of the same name, released in 2012 by Harvard Business School Publishing.<\/p><p>Learn more about the Uncommon Services methodology by downloading our whitepaper on the subject.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40a1409 elementor-widget elementor-widget-shortcode\" data-id=\"40a1409\" data-element_type=\"widget\" data-e-type=\"widget\" data-no-translation=\"\" data-widget_type=\"shortcode.default\">\n\t\t\t\t\t<style>.elementor-element-40a1409{display:none !important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Your company is at a great disadvantage if it is not meeting the demands of <a  href=\"https:\/\/mpl.com.br\/en\/a-mpl\/clientes\/\">clients<\/a> for excellent services and guaranteeing profitability margins at the same time. This disadvantage leads to a loss of <a  href=\"https:\/\/mpl.com.br\/en\/oportunidades\/\">opportunities<\/a> to build a sustainable, profitable and excellent business. With this in mind...<\/p>","protected":false},"author":26,"featured_media":0,"parent":670,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-10368","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/pages\/10368","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/comments?post=10368"}],"version-history":[{"count":9,"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/pages\/10368\/revisions"}],"predecessor-version":[{"id":30450,"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/pages\/10368\/revisions\/30450"}],"up":[{"embeddable":true,"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/pages\/670"}],"wp:attachment":[{"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/media?parent=10368"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}