{"id":11345,"date":"2025-07-03T15:15:18","date_gmt":"2025-07-03T18:15:18","guid":{"rendered":"https:\/\/mpl.com.br\/?p=11345"},"modified":"2025-07-07T12:03:57","modified_gmt":"2025-07-07T15:03:57","slug":"hermes-project-listens-to-hidden-clients","status":"publish","type":"post","link":"https:\/\/mpl.com.br\/en\/projeto-hermes-escuta-clientes-ocultos\/","title":{"rendered":"Hermes Project - Do you listen to your customers, or do you just listen to their silence?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">In ancient times, when gods and mortals inhabited different spheres, only one had the gift of moving between the two worlds: <\/span><b>Hermes<\/b><span style=\"font-weight: 400;\">The messenger. He was the one who carried the truths that needed to be said, quickly, clearly and, above all, without distortions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In today's corporate world, the gap between what your company delivers and what your customers really feel can be as wide as that between Olympus and Earth. And often, no one is there to carry the right message.<\/span><\/p>\n<h2><b>That's where the Hermes Project comes in.<\/b><\/h2>\n<h3><span style=\"font-weight: 400;\">Most companies don't know what their customers really think<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Traditional satisfaction surveys capture numbers, but they rarely reveal what matters most: the <\/span><b>subtle signs<\/b><span style=\"font-weight: 400;\">, the <\/span><b>non-verbalized annoyances<\/b><span style=\"font-weight: 400;\">, the <\/span><b>criticism silenced for fear of friction or disinterest<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Frustrated but silent customers are the most dangerous. They don't warn, they just leave. And they take opportunities, reputation and results with them.<\/span><\/p>\n<h2><strong>Hermes: the messenger between worlds, now in your business<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">O <\/span><b>Hermes Project<\/b><span style=\"font-weight: 400;\">, developed by MPL, was created to do what many don't have the courage or sensitivity to do: <\/span><b>listen to what is not being said<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Inspired by the mythological god who crossed borders and resolved conflicts with precise messages, <\/span><b>Hermes acts as a translator of invisible perceptions<\/b><span style=\"font-weight: 400;\">by crossing the boundaries between your company and your customers - and bringing clarity, action and change.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We map the critical points of the customer-supplier journey;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We've eliminated the embarrassment of direct feedback;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We translate subjective signals into systemic recommendations, applying Artificial Intelligence when necessary.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">And most importantly: we help you <\/span><b>act before the customer gives up<\/b><span style=\"font-weight: 400;\">.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<h3><strong>\"But why the MPL?\"<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">We are known for our expertise in business management systems. But what you might not know is that <\/span><b>we constantly transform our own processes based on what we hear from our customers.<\/b><\/p>\n<p><b>We live active listening. We apply. We correct. We evolve.<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\">And that's what we do at the Hermes Project too.<\/span><\/p>\n<h3><strong>Diagnosis: a call for truth<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">The first phase of the project is a <\/span><b>diagnosis of your customers' actual satisfaction<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You will receive a report with points of tension, opportunities for improvement and clear ways to implement changes, involving AI if appropriate.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The decision to proceed with the execution is entirely in your hands.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">No compromise. <\/span><b>Just clarity.<\/b><\/p>\n<h3><strong>Because your customers are not gods, but they want to be heard as such<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">In a competitive market, where every experience matters, <\/span><b>those who don't listen to the customer are doomed to the silence of missed opportunities<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h3><b>The Hermes Project is the messenger that reveals what is hidden.<\/b><\/h3>\n<h3><span style=\"font-weight: 400;\">He doesn't bring promises, he brings truths. And from them comes transformation.<\/span><\/h3>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Em tempos antigos, quando deuses e mortais habitavam esferas distintas, apenas um tinha o dom de transitar entre os dois mundos: Hermes, o mensageiro. Era ele quem levava as verdades que precisavam ser ditas, com agilidade, clareza e, acima de tudo, sem distor\u00e7\u00f5es. Hoje, no&#8230;<\/p>","protected":false},"author":26,"featured_media":11346,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"wds_primary_category":0,"footnotes":""},"categories":[22,21,32],"tags":[348,345,350,344,347,346,96,349,343,338],"class_list":["post-11345","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mpl","category-negocios-e-inovacao","category-outras-solucoes","tag-b2b","tag-customerexperience","tag-escuta-ativa","tag-escutaativa","tag-gestaoderelacionamento","tag-mitologianosnegocios","tag-mpl","tag-nps","tag-projetohermes","tag-transformacaodigital"],"_links":{"self":[{"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/posts\/11345","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/comments?post=11345"}],"version-history":[{"count":0,"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/posts\/11345\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/media\/11346"}],"wp:attachment":[{"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/media?parent=11345"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/categories?post=11345"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mpl.com.br\/en\/wp-json\/wp\/v2\/tags?post=11345"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}